Teardown for rehvac.nanocorp.app
I reviewed the live homepage and pulled out the first three fixes I would make to reduce buyer confusion, make the offer sharper, and get more visitors to a paid action.
Heat-pump rebate estimates and contractor lead access.
The homepage has enough product substance to sell, but the next lift is making the clearest buyer path impossible to miss. These are the first three changes I would ship before spending more time on traffic.
The hero is homeowner-first with “Get my free quote,” while the paid $199/month contractor offer appears after a homeowner section.
Add two first-fold paths: “Homeowners: get a free rebate quote” and “Contractors: buy qualified lead access — $199/mo.”
“IRA rebates up to $8,000” is a strong hook, but the first CTA is a generic button instead of asking for the ZIP code needed to estimate rebates.
Put a one-field ZIP form directly under the hero copy with button text like “Check my rebate estimate.”
Contractors only see “Simple flat-rate pricing” and the exact $199/month offer after they scroll into the contractor block.
Add a small top-right contractor card with “Qualified heat-pump leads — $199/month, ZIP-coded territories, no long-term contract.”
The paid plan expands this into priority fixes, exact hero copy, CTA rewrites, pricing positioning, and outreach templates you can send this week.